X (formerly known as Twitter) users are plastering the phrase #BringBackLikes all over the platform after Elon Musk announced that going forward, users' likes will now be private.
The new change was announced via X's official engineering account and was also shared by Elon Musk himself.
Musk appeared to justify the change by unveiling recent statistics of X users, claiming that the number of people liking posts had increased since he enforced the new privacy feature.
The billionaire claimed that the new feature will be "important" for ensuring X users are able to like posts without being "attacked" for doing so.
However, not all X users were pleased with Musk's new idea, with many protesting the change through the statement #BringBackLikes.
Many concerns centred around fears of infidelity and breaches of trust in relationships.
Despite the concerns of cheating, some users seemed thrilled at the idea of being able to like the content of other attractive users without being caught.
Other concerns addressed whether the choice to privatise likes would be misused in order for users to access harmful or unsavoury content without consequences or judgment.
Some users suggested alternative ways to "like" posts, including commenting with the word "like" or leaving a thumbs-up emoji beneath posts.
As Musk previously stated, the change has seen the number of likes increase on X almost immediately. However, it seems users have already begun misusing the feature, with one user claiming that a man had rapidly liked 68 of her busty images in a row.
Only time will tell how this polarising new feature will change how people behave on social media.
Although the privatisation of likes can prevent the witch-hunting of individuals who exercise their freedom of opinion on the platform, it could also open doors for users to engage with radical and potentially harmful content without consequences.
An example of X likes being used to attack individuals is when Love Islander Whitney Adebayo was recently criticised for liking conservative posts on X, prompting fans to turn on her.
Another example of this is Big Brother's Trish Balusa being brutally "cancelled" for a series of her resurfaced tweets.
However, as we have seen users have already begun to misuse the privilege of private likes through the obsessive liking of a young woman's images, it sparks the debate on privacy versus safety.