Nike have updated their terms of sale to include new penalties for bots and resellers

Sneaker lovers have been complaining about how difficult it is to buy newly released trainers, so now, Nike have updated their terms of sale to include harsher penalties for bots and resellers.In an effort to limit reseller and large bot-made purchases, the footwear brand now have the right to impose purchase quantity limits, charge restocking fees, refuse returns, and deny access to any of its stores. They also have the right to reject and cancel orders.

Taking to Twitter, Nice Kicks wrote: "Nike plans to charge restocking fees, decline to issue refunds, and/or suspend the accounts of people it determines are buying shoes, apparel or other items with the intent to resell them.

"They then shared a snap of Nike's official terms of sale.The highlighted sections of the post, read: "If Nike determines that a purchase or order is intended for resale, Nike reserves the right, in its sole discretion, and as it relates to such purchase or order, to (1) suspend the application of any Nike policy that provides a right or benefit intended for direct to consumer purchases ; and (2) take any action to hinder such purchase or order (and deter future purchases or orders)..."Earlier this year, Nike VP Ann Hebert was forced to resign after it was discovered that her 19 year old son had been running a sneaker resale business. He reportedly had a monthly revenue of $200,000.